Case studies

What we built when a wrong answer broke trust.

Conversation design, golden eval sets, and boundary behavior for coaching, learning, and care products.

Avani · Coaching & relational AI product

A coaching AI that knows when to stop coaching

A parenting and relationship coach that tracks the relationship over time, reads the emotional tone, and stops coaching when it should.

Control point · The trust layer

Tone, memory, and boundaries, the surface a coaching product gets judged on, scored against a bar you can show the buyer who carries the risk.

SupplierKit · Travel operations · decision-support AI

A supplier readiness system for travel teams that chases documents, routes them through human review, and flags what is expiring.

Control point · The system of record

The auditable record that sits upstream of every verification, signed off by a person and fitted to the tools a team already runs.